Why Dealers Like Mason Tractor Are Choosing Primus

Primus

When a dealership finds the right software system, it doesn’t just improve daily operations—it reshapes how the whole team works together.

That’s exactly what Beth Ramey and Mallory Woodall of Mason Tractor in Georgia found when their team transitioned to Primus in 2022. As longtime users of Basic Software’s legacy system, they knew what worked—and what needed to evolve. Their switch to Primus, our fully web-based Dealer Management System, has been a game-changer.

“At Mason Tractor, we made the switch from Basic Software’s system to the new web-based Primus Software System in 2022, and we haven’t looked back. The system is user-friendly, intuitive, and designed with dealers in mind,” Beth says. “It’s been a great fit for our accounting and POS needs, helping our team work more efficiently and cohesively.”

We’re proud of how the Primus platform has made a difference for Beth and her team—and we’re even more excited to hear how they’ve shared that experience with other dealers making the transition. That kind of support is what the dealer community is all about.

Whether you’re exploring options or ready to upgrade your current system, we’d love to show you what Primus can do.

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